Featured image for About ELG
About ELG

Since 2002, developing
solutions for a more
connected and intelligent life.

ELG is a Brazilian company and a recognized name in the technology and innovation market. Its mission is to simplify, connect, and make everyday life more efficient for people across Brazil by offering high-quality products at affordable prices.

We partner with major retail chains such as Havan, Leroy Merlin, Kalunga, Americanas, Magazine Luiza, Ponto Frio, among others. Today, we have more than 40,000 points of sale and over 500 products.

Ver produtos

Our Brands

A pioneer and leader in the development of mounts and stands for audio and video in Brazil, ELG has expanded its operations to deliver the best in technology with safety and convenience.

Background image for the about section

ELG Principles

ELG’s commitment to innovation, quality, and continuous
evolution guides the development of solutions that are
part of the daily lives of millions of people.

Icon for Mission

Mission

To be an innovative and competitive company in the development of high-quality, reliable products, delivering technological solutions to ensure the full satisfaction of our customers.

Icon for Vision

Vision

To remain a leader in Brazil and expand ELG’s global presence by developing high-quality, reliable, and competitive technology products and solutions that keep pace with the evolution of technology, consumer habits, and market needs, simplifying routines, creating value, and contributing to the satisfaction of customers, people, and businesses.

Icon for Values

Values

Ethics: Relationships guided by truth, honesty, and commitment to the common good.
Courtesy and Empathy: Coexistence based on kindness and understanding, with care and respect for others.
Respect: Promotion of open dialogue and responsibility in all interactions.
Innovation: Ideas, processes, and solutions guided by creativity and the continuous pursuit of improvement.

Featured image for the journey section

Our History

The timeline highlights the key milestones of a journey marked by over 24 years of evolution, innovation, and continuous growth.

2002
Icon for Founding of ELG Pedestais

Founding of ELG Pedestais

2005
Icon for Addition of wall mounts for TVs and monitors to the portfolio

Addition of wall mounts for TVs and monitors to the portfolio

2007
Icon for Brand revitalization

Brand revitalization

2011
Icon for Addition of HDMI adapters and cables to the portfolio

Addition of HDMI adapters and cables to the portfolio

2013
Icon for Launch of the audio and video lines and smartphone accessories

Launch of the audio and video lines and smartphone accessories

2014
Icon for New visual identity

New visual identity

2016
Icon for Launch of products from the Dutch brand Allocacoc

Launch of products from the Dutch brand Allocacoc

2018
Icon for Opening at Perini Business Park

Opening at Perini Business Park

The largest multisector business park in Latin America

2019
Icon for Launch of the ELG Gaming line

Launch of the ELG Gaming line

2022
Icon for Launch of the ELG Smart Home line

Launch of the ELG Smart Home line

2022
Icon for Opening of the 2nd building at Perini Business Park

Opening of the 2nd building at Perini Business Park

2024
Icon for Strengthening of e-commerce channels

Strengthening of e-commerce channels

2025
Icon for Expansion into the U.S. and Latin America

Expansion into the U.S. and Latin America

2026
Icon for Launch of the ELG Home Appliances line

Launch of the ELG Home Appliances line

Our Numbers

With efficient logistics and a strong network of partnerships, we bring technology and convenience to more than nine countries.

40K+

points of sale

400+

employees


200+

distributors

90%

nationwide coverage


Local and International Certifications

Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
Logo of
KEY DIFFERENTIATOR

ELG Standard of Excellence

Our technical differentiators ensure greater precision, efficiency, and reliability at every stage of the process.

Icon for Advanced Engineering

Advanced Engineering

Development focused on strength and precision to ensure safety and reliability.

Icon for Rigorous Testing

Rigorous Testing

Products subjected to load and stress tests above market standards.

Icon for Agile Logistics

Agile Logistics

A modern distribution center that ensures fast and secure delivery to all locations.

Icon for Specialized Support

Specialized Support

A technical team to answer questions, solve potential issues, and ensure the best product performance.

Quick Access